1. Initial consultation. This is probably the most crucial step in the process and allows both parties to set their project requirements. Getting to understand a client’s ideas for their website is imperative and ensures that both designer and customer are singing of the same hymn sheet in terms of where they see the project going and how the website will feel and look.
2. Plan & Timescales. Knowing how you are going to approach a task is imperative in any industry. The development team should set out a clear plan on how they are going to take on the client’s objectives in terms of design and site performance. This will run alongside a clear timeframe with regular client contact to ensure the project is running in line with expectations
3. Design & Build. The plan in section 2 is a guide, there will be instances during the build stage where the developer may come up with alternative designs that may require customer approval. Staying in touch and getting client feedback is essential to ensuring the finished build hits the brief
4. Test & Approval. A top-quality website should be tested during the build & web design process to minimalise issues post launch, but there should always be a final thorough testing stage prior to any site going live. It only takes one poor customer experience to ruin your new sites big day. Each site should be rigorously tested for quality and usability standards prior to being sent for final client approval.
5. Launch & Aftercare is one of the most important steps of the web design process. Once all the above steps have been completed your site is ready to go. We always recommend any launch or re-launch to be accompanied by some kind marketing strategy, or event to support and create awareness. It doesn’t necessarily need to break the bank it maybe a simple email/social campaign notifying existing customers of the changes. Or just a low key PPC campaign designed to increase traffic enabling you to test and compare site conversions. In any case, you should always ensure your site is hosted securely and that you have some kind of web support in place to enable you to make changes yourself or get vital assistance should anything go wrong.