Click Bathrooms

Click Bathrooms sell made-to-measure shower doors. Angled doors, bath screens, corner enclosures, cut-to-size screens, three-sided enclosures, every one built to the customer’s own measurements.

That is a hard thing to sell online. A bespoke product with a dozen variables has none of the things that normally make e-commerce work: no fixed price, no stock photo that matches what arrives, no single add-to-basket.

The job was to make a bespoke, measured, quoted product buyable by somebody sat at home who has never ordered a shower door in their life.

We built the site around the configurator rather than bolting one on. Style and shape first, then measurements, then finish, then a full quote, with the steps numbered so nobody is guessing how far through they are.

A CAD drawing goes back to the customer to approve before anything is made, which is the step that turns a nervous enquiry into an order. The site says so up front rather than hiding it in the terms.

Click Bathrooms sell a fully bespoke product nationally without a showroom visit, which is the whole proposition.

The supporting content does the work the showroom used to: answering the question somebody has at eleven at night before they get the tape measure out.