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The Drainage 2000 website, built by ImDigital

Trades & Home Services

Drainage 2000 website design. Three builds. A relationship we’re proud of.

The Drainage 2000 website design project began in 2016, with further redevelopment in 2020 and 2024. Our work also includes Google Ads, SEO and social media, putting a marketing campaign behind the website.

The
Challenge

Drainage 2000 provides domestic and commercial drainage services across the UK. Its digital presence needs to support different customers and a broad service offer. We’ve brought our design, development and marketing expertise to that work over successive stages, and we’re proud to remain involved.

The brief. Build the website with the campaign in mind.

Drainage 2000 came to us through a recommendation from another client. The brief covered redeveloping the website and introducing digital marketing to support search visibility and enquiries.

That gave the build a purpose beyond appearance. A website needs to explain the business, while the campaign needs somewhere useful to send people. We approached the project with both in mind.

Drainage 2000 website homepage

Our
Approach

The original website, delivered in 2016

We worked with the customer on the branding direction, including a partially animated logo, before establishing the website’s visual approach.

The design needed to represent the business properly. For a specialist service company, presentation and useful information have to work together. We put thought into that relationship because a good first impression needs substance behind it.

Drainage 2000 website redevelopment in 2020 and 2024

We carried out further redevelopment in 2020 and again in 2024, continuing the relationship beyond the original project.

Returning to a website means giving it fresh attention. The business moves forward, expectations change and the next build needs its own consideration. We don’t take a returning customer as permission to repeat the last job and call it done.

Each stage is another opportunity to put our expertise to work. That’s a responsibility we take seriously.

Different customers. Different decisions.

A domestic customer with a drainage problem and a commercial buyer assessing a contractor arrive with different priorities.

That distinction matters to the website and its marketing. One person may need to establish whether help is available quickly. Another may need more detail before deciding who to contact. Good digital work has to recognise those differences.

Google Ads, SEO and social media

Our marketing work covers Google Ads, SEO and social media, supporting the business beyond the website build.

Those channels have different jobs. Paid search can reach people researching relevant services, SEO develops organic visibility and social content can show the work behind the company. Bringing them together needs commercial thinking and ongoing attention.

The
Results

Work that became a longer relationship

What began with a referral developed into repeated website work and digital marketing support. The customer’s published feedback reflects satisfaction with the work delivered during the earlier relationship.

Your website needs a team behind it.

If the site needs bringing up to standard and the marketing needs more conviction, let’s talk. Bring us the business and the ambition. We’ll bring the expertise to get stuck into both.

01246 808 006

Client
Feedback

“We are very happy with all of the work they have produced to date”

Lucy Pearson

Drainage 2000

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