Grease Guru website redesign. A relationship built to go the distance.

Grease Guru provides grease management services for customers across the UK. Our job was to help the business explain a specialist offer, build its online presence and give customers a way to buy. We’re proud to have put our expertise behind it over successive stages of the business.

The brief. Give a new business a proper presence.

The original project called for a website, branding and digital marketing to introduce Grease Guru and its services.

A specialist business needs more than its name on a homepage. Customers need to understand what it does and whether it can help with their requirements. That’s where clear content and considered design need to earn their place.

The first website, delivered in 2015

We initially built a ten page website, giving Grease Guru a platform for presenting the business and its services.

The first build establishes an important foundation. It gives a company something to promote and customers somewhere to assess the offer. We take that work seriously because the website starts speaking for the business as soon as it goes live.

Ecommerce added as the business developed

Twelve months after the initial launch, we added ecommerce functionality.

That moved the project beyond presenting information and into supporting online sales. It also shows why a website needs room to develop. A business can start with the functionality it needs, then commission the next stage when there’s a clear purpose behind it.

Grease Guru website redesign in 2024

We redesigned the website again in 2024, bringing fresh attention to a business we had already worked with for years.

Returning customers deserve the same energy we bring to a new brief. We don’t treat an established relationship as permission to coast. We’re proud of our craft, and each new build needs to meet the standard we expect from our team.

Google Ads, SEO and hosting behind the website

Our work also included Google Ads and SEO, with Google Shopping forming part of the published project history. We provided website hosting too.

A website needs an approach to getting found as well as a design worth looking at. Paid advertising and organic search give us different opportunities to put the business in front of relevant customers.

The work behind the relationship

The published case study credited the website and marketing with helping establish the Grease Guru brand and generating daily enquiries at the time of reporting.

The project history shows a business returning to us as its website requirements developed. We’re proud of that relationship and the work we’ve delivered throughout it.

Your business keeps moving. Your website should too.

If the website you started with no longer fits the business you run, let’s get into it. Bring us the next ambition. We’ll bring the design, development and marketing expertise to put a proper plan behind it.